content marketing blog
The Content Strategist is Contently's industry-leading publication on content strategy and content marketing. Add your website link along with your infographics to drive more traffic!If you’re a nonprofit, infographics can help you spread awareness about a cause as well!We could go on and on about the benefits of infographics, but let’s talk about something even better: There are tons of creative ways you can use infographics to boost your Turn your blog posts into engaging, interactive pieces of visual content by adding infographics.You can either sprinkle mini infographics throughout a blog post to break up the text visually, or create one big infographic that goes right at the top and summarizes all the key points.Here’s how we add mini infographics between the text over at the Bloggers can also give their readers something different by creating an infographic-only post once in a while. Grow from Acorns offers a space where the brand publishes provide a wealth of valuable articles for their target audience. Developers Create apps and custom integrations for businesses using HubSpot. Content marketing takes a lot of work, and a huge part of that is coming up with actual content marketing ideas. Exactly.If your content doesn’t look good, chances are not a lot of people are going to want to engage with it. [Read more...]How Video Content Marketing Can Help Generate More Sales Their blog called Grow from Acorns, is just of the best content marketing examples of an effective blog. It is a way to make your audience access your content when searching actively for a specific subject, or even if it isn’t researching yet, it receives your content passively. Customer Stories Hear from the businesses that use HubSpot to grow better every day. You can use different channels to promote your content, like blogs, social media or email marketing.. We’re assuming if you’re reading this that you’re either working in, or are just about to take on, a new role as a ‘Content Marketing Manager’… …If not and you’re still in the ‘job description’ phase, then kudos for getting...It’s no secret that video content marketing is now one of the most, if not the most, effective and popular forms of marketing today. I talk with Bynder’s Brian Kavanaugh about whether we should depend more on our audiences for content. Our brains are hardwired to prefer visual cues. Copyblogger is considered the premier example of successful content marketing. The Content Strategist is Contently's industry-leading publication on content strategy and content marketing. - In today's noisy and complex marketing landscape,Not only are your customers doing their own research online,but they also expect their content to be personalized,Blogging is a great way to develop those relationships,In this course, I wanna share with you the conceptsengage your audience, create blog content that convertsThis movie is locked and only viewable to logged-in members. Content is indeed king and it is changing the face of marketing online and advertisements. As content marketers, we not only have to come up with ideas but keep coming up with them—so here … Each element in your infographic should be connected, relevant and working towards telling the same story.Also, make sure you pick a single topic to focus your infographic on.Whether it’s about email marketing best practices or how to bake a cake, it should be something specific. It comes in many shapes and sizes, including: Blogs. Add some introduction and conclusion text to supplement it.This is a good strategy to get your blog posts shared on social media and drive more traffic.A common goal of content marketing is to educate your audience.Infographics can help you explain difficult concepts by illustrating steps and breaking down processes into easy-to-digest, visual chunks.For example, teachers can better explain concepts to students with the help of a process infographic like the one below:Similarly, businesses and nonprofits can help their audience better understand how certain processes work by using an infographic to illustrate the steps.Using infographics to educate your audience adds more value to your content, creates more engagement and helps you achieve your content marketing goals faster.Using solid data to support your content is a great way to build trust with your audience.But instead of using boring tables and numbers, use infographics to visualize data and help your audience see your point.Here’s a neat infographic by Yo!Kart, an eCommerce platform, that visualizes a bunch of statistics related to online shopping using a bar chart and more:If you’re a B2B company, using infographics to share relevant industry insights with your target audience can help position you as an expert or authority in your niche.We all know that email and content marketing campaigns work hand in hand to drive traffic, increase engagement, and nurture potential leads into customers.But what if I told you that infographics can help you If you’ve recently published an infographic on your blog, you can send off a juicy part of it to your email subscribers along with a link to view the full version.An even better idea is to turn your newsletters into infographics and watch your engagement rates soar!Here’s a great infographic newsletter I received from Careem a while back wrapping up my 2019 milestones with their app:We already talked about how infographics are more shareable than most other content types, but you can’t exactly share a long infographic on Chop it up into mini-infographics (or infographic snippets) to share it on all your social media channels.If your infographic has several content blocks, such as a header, a bar chart and a list of key points, you can crop and share each block as a separate post on social media.People scrolling through their social feeds usually don’t have enough time to read a full infographic, so they’re likely to engage more with snippets.A lot of blood and sweat goes into creating a high-quality piece of original content.
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